http://ambivertcreative.com We Design Identity. Fri, 04 Nov 2011 17:32:07 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://ambivertcreative.com/humans-are-stupid-and-beautiful/ http://ambivertcreative.com/humans-are-stupid-and-beautiful/#comments Thu, 01 Apr 2010 01:29:32 +0000 Ben Godwin http://ambivertcreative.com/?p=312 As human beings, we are inherently somewhat stupid – or perfect, depending on your viewpoint. Our evolution has endowed us with the susceptibility to be suckered by cuteness and beauty; in fact: “Studies show attractive students get more attention and higher evaluations from their teachers, good-looking patients get more personalized care from their doctors, and handsome criminals receive lighter sentences than less attractive convicts.”

]]> http://ambivertcreative.com/humans-are-stupid-and-beautiful/feed/ 0 http://ambivertcreative.com/revolutionary-design-5-simple-tips-for-matching-your-motif-to-your-message/ http://ambivertcreative.com/revolutionary-design-5-simple-tips-for-matching-your-motif-to-your-message/#comments Wed, 31 Mar 2010 09:24:04 +0000 Ben Godwin http://ambivertcreative.com/?p=277 Today’s world is undeniably visual. From the constant barrage of television, to food packages, to the website you’re reading right now – all are designed to draw your attention. Our environment is saturated with imagery; there’s almost nowhere in the U.S. where one couldn’t find some sort of manmade imagery, and there are many places where that imagery is all that can be seen.

]]> http://ambivertcreative.com/revolutionary-design-5-simple-tips-for-matching-your-motif-to-your-message/feed/ 1