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design psychology

Humans Are Stupid (and Beautiful)

Humans Are Stupid (and Beautiful)

By Ben Godwin on March 31, 2010

As human beings, we are inherently somewhat stupid – or perfect, depending on your viewpoint. Our evolution has endowed us with the susceptibility to be suckered by cuteness and beauty; in fact: “Studies show attractive students get more attention and higher evaluations from their teachers, good-looking patients get more personalized care from their doctors, and handsome criminals receive lighter sentences than less attractive convicts.”

Posted in Design Basics | Tagged attractiveness, design psychology, evolution, perception, trustworthiness | Leave a response

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